Non-European, in one of FIFA’s top two positions

The president of FIFA on Friday has announced and appointed Fatma Samoura of Senegal, a veteran United Nations diplomat, as the organization’s secretary general.

Samoura will be the first woman to hold a senior executive position in FIFA, soccer’s global governing body. She will serve as the organization’s chief executive in the revamped governance structure that FIFA approved this year. FIFA said Samoura was expected to start in June, after eligibility and integrity checks now required of top executives.

“It is essential for FIFA to incorporate fresh perspectives from outside the traditional pool of football executives as we continue to restore and rebuild our organization,” said the FIFA president, Gianni Infantino, during the announcement at the FIFA congress in Mexico City. “No one exemplifies what we need more than Fatma does, and we are thrilled that she has joined our team.”

Samoura has decades of experience in United Nations programs in Africa, most recently as the resident representative for the United Nations Development Program in Nigeria. While a bold choice by Infantino, she does not appear to have any experience in sports governance or in negotiating television rights and sponsorship agreements, which will be two of her major responsibilities. But simple to get hired for any job you need to have big resume of experiance in that position, well this is not sound well from start is big politic behind.

In his eyes Infantino is super impressed with Samoura’s experience, saying, “She will bring a fresh wind to FIFA someone from outside.” How this can be possible.
Reforms approved by FIFA this yearbroke the organization’s leadership, long centralized in the presidency, into two parts an expanded FIFA Council to set broad strategy and policy, and a general secretariat charged with overseeing commercial and operational responsibilities.

Samoura will be in charge of the latter role, a modified and strengthened one from the post that existed under the previous secretary general, Jérôme Valcke, who wasfired last year amid an ethics investigation.

Samoura, will be the first African woman, and that makes everyone wonder a rare non-European, in one of FIFA’s top two positions.

“I believe this role is a perfect fit for my skills and experience strategic, high-impact team building in international settings which I will use to help grow the game of football all over the world,” Samoura said in a statement released by FIFA. “I also look forward to bringing my experience in governance and compliance to bear on the important reform work that is already underway at FIFA.”

FIFA, which did not appoint a woman to its ruling executive committee until 2013, had long been criticized as a men’s club with little regard for including women’s voices. But during his campaign for the presidency and in appearances since his election in February, Infantino has called the development of women’s soccer a priority. FIFA’s reforms mandate the inclusion of women in leadership at many levels of the game, and Infantino has floated the idea of creating a separate women’s division inside FIFA.

In their final act of the day, FIFA’s members approved membership for Kosovo (over the strenuous and long-winded objections of Serbia) and Gibraltar the latter had effectively forced FIFA’s hand by winning an appeal for membership at the Court of Arbitration for Sport this month.

The vote to make Kosovo FIFA’s 210th member was 141 to 23, meaning more than 40 members abstained or had their votes invalidated. The vote to admit Gibraltar as the 211th member was 172 to 12.

Membership comes with an immediate payoff, and each is  eligible to enter Europe’s qualification process for the 2018 World Cup in Russia when it begins in the fall.

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