Sarah Jessica Parker face of Denim
Sarah Jessica Parker’ Mart and it’s just like. She looks great in anything. The actress and Fashionista is the new face of Jordache, which today is launching “The Jordache Look.
“I’ve been a fan of Jordache for many years and I am thrilled to be part of the new campaign,” Parkers tells us in a statement. “Denim is part of my everyday life, and I love seeing the new styles and innovation Jordache is bringing to the market.”
Denim is sturdy cotton warp-faced twill textile in which the weft passes under two or more warp threads. This twill weaving produces the familiar diagonal ribbing of the denim that distinguishes it from cotton duck a linen canvas. Denim has been used in the USA since the late 18th century. It was introduced to California by Levi Strauss, who—in 1853, during the California Gold Rush—imported denim fabric from France and used it to create sturdy, solid trousers, that would later become the ubiquitous blue jeans.
